Most entrepreneurs and business people are familiar with the elevator pitch. As of late, I’ve been contemplating what copywriting is and how best to explain it. I always had difficulty summing up what it is I do. Then it came to me:
“I help people and businesses make more money.”
Simple, captivating, appealing. It doesn’t go into details and I’m curious to see how this leads to conversations about the types of copywriting I do.
What types of elevator pitches are you using?
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